My Dream Fulfilled
Roadmap to Your Online Business
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The Roadmap to Your Online Business
This course provides a practical framework for you to establish an online business. It encompasses eight essential modules:
*Getting Started*, which introduces the basics of online entrepreneurship.
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*Types of Businesses*, describing the four main types of business you can do online.
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*Taxes and Legal Compliance*, ensuring the business adheres to regulations.
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*What Tech Do You Need*, detailing the tools and resources required.
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*Social Media*, explaining how to utilize platforms for business growth.
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*Marketing*, offering strategies to attract and retain customers.
*Website Design*, guiding you through creating an engaging online presence.
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*Sales*, how to create an effective sales campaign to sell your product.
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Each module is designed to be actionable and relevant for people looking to start an online business.
Technical Note
All the documents used here are in PDF format, so ensure your device has a PDF reader installed. Many mobile devices do not have this installed by default.
This is the high-level view of the Roadmap to Your Online Business. These are the steps to follow to create your online business.
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Click on the image to download a copy you can print.
Step 1:
Discover the true motivation behind starting your part-time online business. This initial step is about digging deeper than the desire for extra income—it's about revealing the personal dreams and goals that your business will support, whether it's for leisure, legacy, or a lifelong passion.
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Step 2:
Evaluate potential business types that align with your interests and expertise. This step guides you through considering various online business models, helping you pinpoint one that not only excites you but also leverages your skills and fits your desired lifestyle.
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There are 4 main types of online businesses, selling goods (physical or digital), online courses, coaching, and memberships. In this module we go into detail about what each type is useful for so you can determine if it's the right type of business for you.
Gain clarity on tax obligations and legal requirements crucial for operating your online business. This module covers the essentials of financial regulations, licensing, and compliance standards. Understanding these components is vital to ensure your business functions legally, avoids penalties, and maintains a solid reputation.
Tailor a list of essential resources for your chosen online business. This module assists in identifying the tools and platforms—from website hosting and design to payment processing and social media—necessary to build and operate your digital presence effectively.
Understanding the nuances of various social media platforms is crucial for maximizing your online presence. Each platform has its unique audience, culture, and engagement strategies. This module will dissect the pros and cons of popular social networks, guiding you to make informed decisions on where to focus your efforts. By recognizing where each platform excels, you can effectively tailor your content and interactions to connect with your target audience, boost your brand's visibility, and drive traffic to your business.
Distinguish between marketing and sales to harness their collective power for your business. Learn to create compelling marketing that resonates with your audience, determine the frequency of engagement, and develop a robust marketing strategy. This module equips you with the knowledge to attract, connect, and convert prospects into customers, utilizing a blend of strategic communication and promotional techniques.
In this module, we'll outline the critical components for your website's infrastructure. We'll identify the key resources—from hosting platforms to content management systems—required to create a functional and secure online hub for your business, tailored to your specific needs.
Explore sales approaches, including evergreen tactics and targeted launches, and how to integrate them with a mix of organic outreach and paid advertising. This module equips you with the knowledge to convert prospects into customers, utilizing a blend of strategic communication and promotional techniques.
Despite your best efforts, you may find yourself struggling to make progress in your efforts to start your online business. This may be due to unconscious limiting beliefs and habits. In this section, I provide methods of finding and changing these limiting beliefs and habits.